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Etisalat Misr |
CCPlus was engaged by Etisalat Misr to provide it with first-class corporate communications and advisory services. The main objective of this engagement is to build greater awareness of the major mobile telecom operator develop more effective channels of communication for it with the various publics and audiences in Egypt and beyond. CCPlus is primarily tasked to focus the public and institutional attentions on Etisalat's business and technology edges, highlighting the advantages of the network's new services and products as well as its positive business developments. In sum, CCPlus is Etisalat Misr's main partner in raising the profile of the leading telecom operator and in this role the Agency is acting as the telecom network's ultimate consultant and effective agent in managing and maintaining relations with the press and news media.
CCPlus provides Etisalat Misr with daily press monitoring reports, weekly media analyses, biweekly news round-ups and ad hoc evaluation and appraisal reports on specific events and activities. CCPlus creates and produces a wide range of press releases, press kits, advertorials, speeches and similar communication materials for the network and it organizes, manages and follows up on the operator's wide range of press conferences, meetings, interviews, exhibit/conference and road show participations, field trips and others. |
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